Henderson Robb became the Agency of Record for SHSC, bringing continuity to their suite of sub-brands and corporate images. The result is that SHSC is now the industry leader in the social and rental housing market.

SHSC has expanded their expertise and practice to become more environmentally friendly, we assisted SHSC in ‘spinning-off’ a sub-brand into a completely autonomous new entity we named and branded G.L.O.B.E. – Green Light On a Better Environment.

Since the rebrand, SHSC has gained more respect and status in the industry, and has increased their public awareness. SHSC is now able to present itself to both Bay Street and Main Street as the most reputable, stable, organized and well known rental and subsidized housing entity in Ontario.